Coca Cola HBC is apparently eyeing prospects in the milk sector, following positive results from The Coca-Cola Company’s foray into the US market under the high-end brand name Fairlife.
By Danae Alexaki
Coca Cola HBC is apparently eyeing prospects in the milk sector, following positive results from The Coca-Cola Company’s foray into the US market under the high-end brand name Fairlife.
Based on recent statements by company executives to Bloomberg, market analysts consider that the next step is for Coca Cola HBC’s entry into the European premium milk market.